Privacy Policy

Your Personal Information and How We Handle It

When you entrust Concert Equipment Group Scandinavia AB/ concert-gear.se with your personal information, it is important to us that you feel secure. We value your personal privacy and your personal information is treated in accordance with applicable legislation. This policy describes how we collect and process your personal information when you visit our website and use the services offered there.

By placing your order or creating a "My Account", you agree that we save and use your information to fulfill and provide the service you can expect from us.

 

What is personal information?

Personal information is information and data that can be directly or indirectly attributed to a living individual. Examples of personal information include name, social security number, address, email address, and phone number. It can also apply to customer numbers, encrypted data, and various electronic identities such as IP numbers.

 

What personal information do we collect and why?

Information you provide when becoming a Concert Gear customer:
When you become a customer of Concert Gear, we collect your contact information: name, address, email address, phone number, and, where applicable, social security number. We also collect information about the delivery method, any delivery point, and IP address. The purchase agreement we have entered into with you forms the legal basis for the processing of your personal data and is necessary for us to fulfill our legal obligations and fulfill this agreement towards you, for example, regarding delivery and payment.

Information collected during personal contact:
When you contact customer service through, for example, email, phone, or chat, we collect the personal information you provide to us. We do this to be able to answer your questions and handle your case. This may include information about your name, email address, and order number. If your question concerns a complaint, we will process your information to fulfill our obligations under applicable consumer legislation. We do this based on the legal basis of our purchase agreement with you.

 

How do we use your personal information

Fulfill the entered agreement:
We process your information to identify you as a customer, manage and deliver your order, and manage invoicing and payment. We also process your personal information to help you if you contact us with questions, comments, or, for example, a complaint.

Information about products and services:
We use your personal information for email distribution with information about our products and services. You can withdraw your consent to receive newsletters, promotions, and offers at any time by contacting customer service or using the unsubscribe link in each newsletter.

We will never disclose your information to an unauthorized party or sell it to an external party.

 

With whom do we share personal information?

Solutions: To fulfill the purchase agreement
In order to process payments, manage invoices, and payments, we share information with Shopify Payments and its payment solution providers.

Transport Companies/Freight Companies: To fulfill the purchase agreement
Our shipping companies receive the personal information required to fulfill and deliver your order.

Cookies/Google/Facebook:
We share analysis data via third-party cookies for marketing and web analytics to improve our services. We do not record any information about the visitor's IP address, so the information about you can never be linked to your identity.

We use the Google Analytics tool to improve content, navigation, and structure on the website. The analysis tool uses JavaScript and cookies, and the information about your use is anonymized.

To avoid having your information saved, you can choose not to accept cookies in your browser.

Direct Marketing: Consent from customer
In order to send information to you about our products and services, we also use an external CRM system where we store your email address. You can unsubscribe at any time, either via the link in the newsletter or by contacting our customer service.

Contact Form:
When you use our contact forms and/or FAQs, personal data such as phone number, name, address, email, IP number, and the information you provide may be stored.

Authorities:
Upon request, we may be legally obliged to disclose certain personal data, for example to the Police in connection with criminal investigations.

Others:
In certain cases, we may transfer your personal data to recipients other than those mentioned above if necessary for our business operations. High security and confidentiality are observed in all handling of personal data.

We may also share information with potential buyers if we were to sell all or parts of the business or during a merger.

 

How long we store your personal data?

We store personal data as long as there is a legal basis, a documented purpose for processing, or an ongoing user relationship. We have ongoing routines that ensure we do not store unnecessary personal data, and we minimize the storage time as much as possible. Normally, we store your customer data for a maximum of three years from your last customer contact. However, we store data required by accounting law for up to eight years.

 

How we protect your personal data?

We have taken appropriate security measures to protect your personal data against loss, misuse, and unauthorized access. The number of people who have access to your personal data is limited. Only individuals within our company who need to process your personal data have access to them. The suppliers we share personal data with will only process them on our behalf and in accordance with our instructions.

We use industry standards to store, process, and communicate sensitive information securely, such as SSL/TLS, PGP, and one-way hash algorithms.

You can always use the unsubscribe link in all campaigns, offers, and newsletters we send to you.

If your data is incomplete, incorrect, or irrelevant, you have the right to request rectification or deletion. You also have the right to claim damages if the processing of your personal data has not followed the law.

Among the data that cannot be deleted are, for example, data required by accounting law and data needed for Concert Gear to fulfill its obligations, such as claims.

 

Cookies

Concert Gear uses cookies. Cookies contain information that we use to improve the website and provide our visitors with the best possible service and experience.

There are different types of cookies. Permanent cookies save a file on your computer to customize the website according to your choices and remember that you have visited us before, thus pre-filling your email and zip code, for example. These cookies are stored on your device for a certain time or until you choose to remove them.

Session cookies are used while you visit the website and disappear when you close your browser. They are necessary to offer our basic services, which do not work without these cookies.

Concert Gear also uses third-party cookies, such as Google Analytics and Facebook. The data collected by these cookies, including any personal data, is used for interest-based advertising and analysis. Each third party is responsible for the collection and processing of personal data from such cookies. Concert Gear does not have access to the data collected.

Cookies are stored on your computer or mobile device and can only be read by the website they come from. You can choose not to accept cookies in your browser, but the website will not function optimally. You can do this in the settings. You can normally choose to block all cookies, block third-party cookies, or ask your browser to delete all cookies when closing it.

It is important to us that you feel secure. We care about your personal privacy and always strive to treat your personal data with the utmost respect. If you still believe we process your personal data incorrectly, please feel free to contact us. You also have the option to file a complaint with the Privacy Protection Authority, which is the authority that supervises the processing of personal data.

 

Concert Gear reserves the right to make changes to this privacy policy at any time, to the extent necessary to address disruptions or comply with new legal and technical requirements. All changes to this privacy policy will be published on the website.